Project Overview
Over our 14-year partnership, Isurus Ltd delivered a comprehensive digital transformation for Green Retreats, developing key business systems that enabled them to scale from a £500,000 to a £37 million annual revenue business. Our long-term collaboration has evolved from initial web development to a revolutionary product configurator, supporting web platform, and field service management system.
Challenges
- Visualizing a wide range of customization options in real-time in a clear, easy to understand format (UI/UX)
- Ensuring accurate pricing based on selected features
- Integrating the configurator with their sister company's door/window ordering system
- Managing massive demand increases during COVID with limited staff
- Providing comprehensive business intelligence for material planning and purchasing
Our Solution
We developed a suite of integrated business tools centered around a sophisticated product configurator:
Product Configurator
- Interactive 3D models of garden rooms with real-time visualization
- Extensive customization options: size, doors, windows, cladding, internal finishes
- Advanced floor/electric planner for positioning kitchens, bathrooms, partition walls, doors, lights, sockets, heaters, and air conditioning units
- Real-time price updates and automatic summary generation
- Integrated lead capture forms connected to Green Retreats' portal
- Full Bill of Materials (BoM) generation for each building configuration
- Material usage reports and purchasing visibility for business planning
Supporting Systems
- Web platform development to support the configurator experience
- Field service app enabling installation teams to manage schedules efficiently and provide job feedback
- Integration with existing business systems and sister company ordering platforms
Results
Our digital transformation delivered exceptional business growth for Green Retreats:
- 7,300% revenue growth: Played a significant role in growing Green Retreats from £500,000 to £37 million annual revenue
- COVID resilience: Our systems enabled Green Retreats to handle massive demand increases during COVID with limited staff
- Enhanced engagement: Major uplift in customer engagement on the website
- Operational efficiency: Streamlined sales process and dramatically reduced manual quoting time
- Business intelligence: Comprehensive material planning and purchasing visibility